Let’s split the question into two. Why did I choose strategy consulting? Then, within strategy consulting, why did I choose BCG?
I chose strategy consulting because I want to grow, because I enjoy being around smart people and because I like being in the middle of important events. Strategy consulting is case based, which means you have a new job—a new client, a new team, and, possibly, a new location—every three months or so, learning new things each time. Strategy consulting attracts top students from top universities globally—the best of their class from places like Harvard, LBS, and Moscow State as well as successful young professionals from leading industrial companies. And finally, strategy consulting, especially in emerging markets like Russia, is at the forefront of industry and economy-shaping events.
The top three strategy consulting firms—BCG, McKinsey, or Bain—offer a similar set of opportunities: interesting cases, steep learning curve, exposure to senior clients, cool travel and smart colleagues. When I decided to work in consulting, I got offers from the leading firms and had to pick one. First, I tried to select the best choice based on rational criteria, but that was still an intricate case. So I asked both firms to meet some of their consultants, just for a chat in the office. BCG immediately felt like the best fit. To me, the culture of a company strongly reflects onto the employees' behavior and the atmosphere in the office. You spend a lot of time at work, so you’d better like your time there. In my case, BCG has delivered on this promise. I am consistently amazed by the people who work here (their intelligence and agility, their humility given their personal achievements, and their style). To me, this is BCG’s most important magnet. The question is: what will be yours?